Internal “Low Fare Airlines”
A proven failure. But a trendy concept.
United Shuttle failed in its first year… was relegated back into hub role by 1996. Trying it again could be lethal.
MetroJet - source of its route planning is a cosmic mystery…
Continental Lite: Putting 737s where 19-seaters couldn’t work
Exception to rule: Delta’s “Song”
Focuses on existing, demonstrable, price-sensitive DL traffic flows. JetBlue could find itself very blue. Maybe